Win a Family Pass to Cadbury World's Character Weekend

Closing Date: 19 July

How to enter

Simply fill in your details for your chance to win a Family Pass for Character Weekend at Cadbury World! Good luck!

What you need to know!

Dive into our chocolatey world, plus enjoy two exclusive stage shows!

It’s Freddo’s birthday, celebrate with sing-a-long fun while Freddo bakes a cake. Listen to Caramel Bunny tell one of her favourite stories as children are invited to dance along as we bring the story to life! Grab a photo alongside our famous characters as they appear around the attraction throughout the day. Character Weekends will take place at Cadbury World every weekend and during the school holidays in July 2018.

The chocolatey fun doesn’t stop there! You'll learn how your favourite confectionery is made, play in chocolate rain and add your favourite treat to a delicious pot of warm melted Cadbury Dairy Milk. Discover the origins of the cocoa bean before jumping onboard the magical Cadabra ride and meeting the infamous Cadbury drumming gorilla.

Plus, join Freddo and all the Cadbury characters as they whisk you away on an adventurous journey in the 4D Chocolate Adventure cinema experience, complete with motion seats! Dive into a bowl of liquid Cadbury Dairy Milk, ride the Crunchie Rollercoaster and take to the skies in a Cadbury Creme Egg airship piloted by the Caramel Bunny. There’s so much to see and do for the whole family as you discover the amazing world of Cadbury!

Terms & Conditions

  • One lucky winner will win a Family Pass for Character Weekend at Cadbury World which can be redeemed for entry to Cadbury World for a family of 4 (maximum 2 adults aged 16+).
  • Family pass is valid until 30th December 2018, subject to availability.
  • The prize cannot be exchanged for the equivalent monetary value.
  • A winner will be chosen at random by LittleBird.
  • Winner will be announced in 19 July.
  • No family, friends or employees of LittleBird or Mondelēz International may enter the competition.
  • No user may enter more than once.
  • The decision of LittleBird will be final.
  • The competition is open to UK residents over the age of 18 only 
  • Winners prizes will arrive within 28 days of notification of win
  • Tickets must be booked in advance by calling the reservations team on 0844 880 7667 (calls cost 7p per minute plus your telephone company’s access charge) and quoting your unique family pass number
  • Travel and accommodation expenses are not included and the winner will be required to make their own travel arrangements to and from Cadbury World, Linden Road, Bournville, Birmingham, B30 1JR.
  • If for any reason any aspect of this promotion is not capable of running as planned, including by reason of infection by computer virus, network failure, bugs, tampering, unauthorised intervention, fraud, technical failures or any cause beyond the control of the Promoter which corrupts or affects the administration, security, fairness, integrity or proper conduct of this promotion, the Promoter may in its sole discretion cancel, terminate, modify or suspend the promotion, or invalidate any affected entries.
  • The Promoter will only use the personal details supplied for promotional purposes and for no other purpose, unless we have your consent. Your personal details will at all times be kept confidential and in accordance with the Data Protection Act 1998. Click here for the Promoter’s Privacy Policy.
  • By participating in the Promotion, you agree to the use of your personal data as described here.
  • You can withdraw your consent at any time, but will no longer be able to participate.
  • Standard Little Bird competition rules apply.
  • Promoter: Mondelez Europe Services GmbH – UK Branch, Cadbury World, Linden Road, Bournville, Birmingham, B30 1JR.